Blogless: Blog of Design Less Better.

Posts tagged Women.

Belvedere Ad Jokes About Date Rape

Not funny (or clever).

From the BlogLESS department of ugh.

Belvedere Date Rape Ad

Of course, Belvedere is now sorry that you were offended.

Belvedere Date Rape Ad Apology

What a mess. (Via.)

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PaulMar 30, 2012
 

French Elle’s First “Curvy” Issue

French Elle gives us occasion to imagine that the voracious consumer appetite for newness could overturn unethical design and marketing practices, not because they are unethical, but just because they are yesterday's news.

Another hot tip from Megan this week alerted us to this post about French Elle's First "Curvy" Issue. I quote:

Plus-size model Tara Lynn nabbed the cover and more than 20 editorial pages in the April issue of Elle France. Is this proof that fashion might set its parameters for acceptable female beauty a little wider, or just a fad?

Tara Lynn in French Elle

This is an interesting moment, to me, because, no doubt, the introduction of a different body type into the world of fashion is not motivated purely by the editors' interest in the problems caused by unrealistic body image in fashion marketing. Rather, it seems to me more likely that people are just getting sick of looking of a certain body type. And not sick of it like they're sick of the evening news' fear-mongering (i.e. where it causes them a kind of moral revulsion). Sick of it like they get sick of a certain color scheme (i.e. it's not that there is anything wrong with some color scheme per se, people just get overexposed to it).

It's interesting to imagine that the voracious consumer appetite for newness could overturn unethical design and marketing practices, not because they are unethical, but just because they are yesterday's news.

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PaulApr 9, 2010
 

Evony

A chronological series of ads for an online game highlights the cheap advertising appeal of the misogyny strategy, and a blog post about it highlights its Achilles' Heel.

Coding Horror posted what just so happened to be an interesting follow-up to my post from last Monday later last week. Their post, How Not to Advertise on the Internet, is about the in-browser Civilization-style game Evony.

Jeff collected a series of advertisements for the game, and displayed them in chronological order. I've collected them from him and done the same below.

He's insistent that "these are real ads that were served on the internet. This is not a parody." Take a look:

Advertisements for Evony, in chronological order
Ads for Evony, in chronological order.

These ads are a perfect example of someone succombing to Seth's shortcut to cash when times are tough, and Jeff's blog post is itself yet another case substantiating DLB's first axiom: Be good, because when you're not, the Internet will call you on it.

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PaulJul 13, 2009
 

A Brief Survey of Recent Advertising Misogyny

You don't have to look far to turn up a shocking amount of truly disturbing misogyny in advertising.

A friend of ours recently sent us an email noting that of all the posts we've written about design and advertising ethics, we haven't ever touched on an important and prevalent unethical advertising phenomenon -- the degrading use of women in advertising.

A cursory glance at the landscape revealed everything from campaigns that feature women who appear to be dead to those that use gross sexual imagery to sell totally non-sexy products.

Misogynist Duncan Quinn advertisement
Duncan Quinn advertises suits with an image of a man who appears to have strangled an underwear-clad woman on the hood of a car.
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PaulJul 6, 2009