It's always a thrill to read something that's nicely written by someone with whom you have some core value overlap. Thoughtful industrial designer Robert Blinn over at Core77 recently offered us the opportunity to do just that. Here's a sample:

If our response to our environmental debts is anything like our response to the current recession, we can be reasonably sure not only that the market will seek to correct it, but also that the response will come late, painfully, and with warnings that are only obvious in retrospect. Instead of waiting, perhaps we should fix our definitions of the economy, our definitions of growth, and most importantly our definitions of happiness today. Wouldn't you rather be making beautiful things of lasting value anyway?

Indeed. Blinn's article is full of similar sentiments, many of which I recognized from the DLB playbook. (He actually says at one point: "Make less. Make it better.")

I probably wouldn't have posted about this article in particular though, except for the fact that DLB is currently in the process of hiring someone to help us develop our business. We're doing some interviews this week, and this lovely sentiment caught my eye: "Don't let people who aren't involved in building your company get involved in selling it."

I think that ought to be an iron law for every little design firm.