Two really good, simple logos
After several fairly dense posts in a row, let's take a break and look at some clever logos.
I love this logo for Rehabilitation Hospitals of America. Playing on the well known hospital cross symbol, designer John Langdon created a witty and austere rendering of the company’s tagline: “We rebuild lives, step by step by step.”
Logo for Rehabilitation Hospitals of America by John Langdon (Via)
Another clever logo that deploys a positive/negative space ambiguity to good effect is this one, for the Food Writers, by 300million.
Logo for Food Writers by 300million (Via)



Comments on this post
1.
I rather like this one from the UK Highways Agency:
http://upload.wikimedia.org/wikipedia/en/thumb/d/d6/Highways_Agency.svg/800px-Highways_Agency.svg.png
2.
wow, the Food Writers logo is best thing since the FedEx arrow.
3.
Nice designs, I’ve seen the food writers one before, but not the hospital one - which is clever and simple.